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A Quick Tire Buying Guide

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The good news is, the selection of tire designs has expanded greatly in the last 30 years. The bad news is, that can become a little confusing if you're not sure Tires in Atlanta GA what kind of tires you really need. It doesn't have to be, though. 

It all comes down to your driving style, your vehicle, the road conditions and climate where you live and your budget. Here's a quick breakdown: 

All-season tires, like the name implies, are designed for good performance in a variety of weather conditions. For  most drivers of cars, minivans, light trucks and SUVs, all-season tires are a great choice, with a forgiving ride, low road noise and decent handling properties and road manners. Like the name implies, though, they're also a compromise and don't offer the precise handling of performance tires, or the snowy-weather traction of winter tires. 

Performance all-season tires are designed with a more aggressive tread pattern and more "grippy" rubber compound for better all-around performance, while still keeping the smooth ride and good road manners of all-season tires. They may come at a bit of a price premium, however. These are more in the category of what used to be called "touring tires" or "grand touring tires." 

Ultra-high performance tires are designed for sports sedans and coupes, with outstanding steering response and cornering properties. While they offer great traction and performance, they're also made with a softer, stickier rubber formulation that usually means a shorter tread life. Summer UHP tires have a very soft tread that hardens in colder temperatures, and shouldn't be used when temperatures are below 45 degrees. 

Winter tires aren't the heavy, noisy "snow tires" of 40 years ago. They now offer a ride quality and handling that rivals the best all-season tires, but with a tread design and rubber formulation that are designed for excellent traction on snow. While winter tires will stay soft and pliable in cold temperatures, they will wear very quickly in warmer weather and shouldn't be used when temperatures rive above 40-45 degrees. Winter tires are also available in performance and light truck designs.

Light truck tires are now available in all-season and all-terrain designs, depending on how you intend to use your vehicle. All-season light truck tires rival the best passenger tires in ride quality and noise level, but are engineered for heavier load capacity. All-terrain and mud-terrain variations feature a more aggressive, blocky tread pattern that can go off-pavement for confident traction in mud and soft surfaces, but often are noisier on the highway. 

A word about price...

Granted, prices on many designs of tires, across the board, have come down considerably. Bear in mind, though, that to a great extent you still get what you pay for with tires. Many manufacturers offer "sub-brand" tires that are part of that manufacturer's family, offering a great value and generous tread wear warranties. A little research or consultation with your dealer will point you in the right direction on these tires, but beware of truly "off-brand" tires at a low, low price. Often these tires are really inferior all the way around and will never deliver the kind of ride quality, handling, noise level and (most importantly) tire wear you're looking for. 

If you think it might be time for tires or if you've got any questions about what tires are going to be a good fit for your vehicle, make an appointment with us at Goodyear of Buckhead or browse our inventory online. We're part of the Goodyear/Dunlop/Kelly tire network, with the reputation for service, warranty coverage, protection and integrity that goes along with these great names in tires! 

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Tire installment package required for online only. Goodyear Credit Card offers are subject to credit approval. Get up to $100 back by mail-in or online on a qualifying purchase of a set of 4 select Goodyear tires with any form of payment method; plus get an added bonus of up to $100 more when the purchase is made on Goodyear Credit Card from 10/1/2024 to 12/31/2024.

Get a $100 Visa Prepaid Card with purchase or $200 Visa Prepaid Card with purchase on the Goodyear Credit Card of: Assurance WeatherReady® 2, Wrangler Duratrac® RT, Assurance WeatherReady® and WinterCommand® Ultra.

Get a $75 Visa Prepaid Card with purchase or $150 Visa Prepaid Card with purchase on the Goodyear Credit Card of: Wrangler® All-Terrain Adventure with Kevlar®, Wrangler Boulder MT®, Wrangler Steadfast HT® and Ultra Grip® Performance 3.

Get a $50 Visa Prepaid Card with purchase or $100 Visa Prepaid Card with purchase on the Goodyear Credit Card of: Assurance ComfortDrive®, Assurance MaxLife®, Eagle Exhilarate®, Eagle® Sport All-Season Family (includes ROF and SCT), Eagle® Touring Family (includes ROF and SCT), Winter Maxx® 2, Winter Maxx® SJ8, WinterCommand®, Ultra Grip® Series (includes Eagle® Ultra Grip® GW-2/3, + SUV, 8 Performance/ROF, 9+, Performance+/SCT/+ SUV/3/Gen-1/Gen-1 ROF/ SUV Gen-1, Ultra Grip® Winter).

Get a $25 Visa Prepaid Card with purchase or $50 Visa Prepaid Card with purchase on the Goodyear Credit Card of: Assurance® All-Season, Kelly Edge® Sport, Kelly Edge® Touring A/S and Kelly Edge® Touring Plus.

Limit one (1) rebate per qualifying tire purchase. Limit four (4) rebates per household, per promotion. Tire rebate offers are on a set of four (4) tires purchased from 10/1/2024 to 12/31/2024. If your vehicle requires six tires, rebates are available on a prorated basis for the two additional tires. The prorated rebate amount, per additional tire, is 25% of the rebate amount listed above. The minimum purchase is a set of four tires, and the maximum purchase is six tires per invoice. Complete purchase must be made on the Goodyear Credit Card to receive maximum rebate offer. Offers available only at authorized participating U.S. Goodyear retailers and websites. Offer valid only for U.S. residents who are individual consumers with mailing addresses in the U.S. and U.S. territories. Offers valid for consumer accounts in good standing. Not valid on previous purchases. Cannot be combined with other Goodyear tire rebate offers. Base portion of rebate offered by Goodyear, and bonus portion of rebate offered by Citibank, N.A. The Goodyear Credit Card is issued by Citibank, N.A.

Completed rebate forms must be postmarked or submitted online no later than 1/31/2025. Invoice must have eligible tire name and proof of purchase on Goodyear Credit Card (when applicable) clearly indicated. Online purchases must include copy of the online purchase invoice and the installation invoice from authorized Goodyear retailer. Allow 6 to 8 weeks for Visa Prepaid Card/Virtual Card delivery. Goodyear reserves the right to substitute a check of equal value in lieu of a Visa Prepaid Card at its discretion. For additional questions, or to check the status of your rebate, you may visit www.Goodyear.com/rebates or call the Goodyear Rebate Customer Service at 1-888-683-8724 Monday to Friday between the hours of 9 a.m. – 9 p.m. ET and 9 a.m. – 5 p.m. ET on Saturday. Fraudulent submissions will not be honored and may be prosecuted. Sponsor is not responsible for noncomplying rebate submissions or for lost, late, illegible, postage-due or undeliverable mail. Noncomplying rebate submissions will not be honored, acknowledged or returned. Void where taxed, restricted or prohibited by law. All decisions made by Goodyear (or its authorized representatives) relating to the validity of any submissions are final and binding. This promotion is subject to all federal, state, and local laws and regulations.

Rebate paid in the form of a Goodyear Visa Prepaid Card or Virtual Card. Prepaid Card/Virtual Card is issued by Pathward, N.A., Member FDIC, pursuant to a license from Visa U.S.A. Inc. No cash access or recurring payments. Prepaid Card can be used everywhere Visa debit cards are accepted. Virtual Card can be used everywhere Visa debit cards are accepted online or for phone/mail orders. Prepaid Card/Virtual Card valid for up to 6 months; unused funds will forfeit after the valid thru date. Prepaid Card terms and conditions apply. Pathward does not endorse or sponsor the Goodyear Credit Card offer. Retain copies of the materials you submit. Additional terms and conditions apply. Ask participating retailer for complete details and rebate form.

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